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Sample: Long Form Sales Copy

Updated: Mar 20, 2022





"Building a clientele is too hard."


Hairstylists are quitting the beauty industry by the droves every single day because no one told them the hard facts about the real world of marketing in the beauty industry.


In beauty school you were so amped up and excited to graduate. Working in a busy salon, and becoming an Instagram influencer in record time was the ultimate imprint in your mind of being a successful stylist.


All you needed to do was post pictures of your work and the clients would come flooding in...


After all that's what other popular hairstylists seemed to be doing on social media ...and they have thousands of followers.


You soon discovered that you're only getting 3 or 4 likes on an IG post.


... If you're lucky, on a good day you may get 10-15 likes.


It's been months and you haven't been able to keep your head above water by servicing only two or three clients per week.


Now you've become weary, tired, and discouraged.


You begin to question if you made a mistake choosing beauty school over college.


Maybe getting a college degree was the wiser choice after all.


Your parents always said that going to college landing a good job, making good money, and getting good benefits was what you needed to do.


That idea doesn't sound so off-putting now that your dream of being a stylist is looking dim.


But wait...


What if I told you that becoming a successful stylist isn't as hard as you think it is.


Imagine having a solid clientele of premium paying clients that are:

  • loyal

  • easy to work with

  • willing to pay you based on your worth

Imagine only working with 3-4 clients a day and enjoying the rest of your time off to do other things.


Standing and styling hair is hard on your body physically. What if you left work everyday with energy and strength?


What if I told you that you could get paid high dollars, take vacations, and only work 3-5 days if that is what you choose?


There's no more burn out trying to figure out how to build such a clientele.


Not only is it possible, but it is very possible even for a beginner coming straight out of beauty school.


The secret formula that I'm speaking of is found right in the Magnetic Client Attraction Blueprint that I created for hairstylists just like you.


Stylists who at one time became frustrated, disheartened, and depressed like many who had already quit and gotten a "regular job".


The Magnetic Client Attraction Blueprint has been the saving grace for stylists that were at their wits end and ready to give up.


But don't just take my word for it -here's what some of my students had to say,,


Eliza's Story



"I graduated beauty school and was excited to start working in a salon that was very popular in my city.


The only problem was that I didn't have a clientele and had no direction on how to build one.

I happened to attend a class Erica was teaching at a hair show called The Magnetic Client Attraction Blueprint.


She taught that attracting premium paying clients was not out of reach, even for a novice.


It seemed to be just what I needed to jump-start my beauty business.


Since applying all of the steps and principles that were taught, I was able to build a reliable clientele with return clients in just 3 months.


I am rinsing and repeating the formula until I have a full clientele by the end of the year. The Magnetic Client Attraction Blueprint is the real deal! ~ Eliza Montgomery


Tina's Story



"I was upset that beauty school did not go into detail about how to build a client base once we graduated. I felt like a fish out of water struggling to survive.


I sought out mentors who had been in business at least 20 years but no one had a solid formula for me to follow.


The only advice I received was to go and pass out fliers and business cards in shopping center parking lots.


That may have worked fine in the 80s and 90s but after one month with only getting a couple of clients here and there, this was not it.


I had no steady traction from doing that, I knew I needed to do something different. I got on google and looked for a beauty coach in my area.


I found out about Erica after scouring the web and researching her coaching courses listed on her website.


She had a course specifically for attracting premium paying clients...The Magnetic Client Attraction Blueprint was just what I was looking for.


I invested in myself and purchased it.


After completing the course, I attracted 2 new clients in just one week of applying the formula and quickly made a return on my investment after four clients.


Since then, I have steadily gained new clients and on some days I have been booked solid."

~Tina Wright


These are just two of the many students who've gotten amazing results following the steps in the Magnetic Client Attraction Blueprint.


Following a proven formula for attracting clients will finally give you:


  • A peace of mind

  • Confidence

  • Freedom to take a vacation

Stop worrying. Stop Procrastinating. Quitting is not necessary. Your prayers have been answered.



Attracting great clients who will turn into repeat clients will happily refer you to their friends, family, and co-workers who are also ideal clients.


Becoming a top earner as a hairstylist in a crowded beauty industry is not a fantasy or myth! There is plenty of room for you.


...As a matter of fact, most stylists are not following this secret formula.


This narrows the beauty industry pool down from being saturated to helping you stand out from the crowd because you have the secret sauce.


The Magnetic Client Attraction Blueprint is designed to help you:


  1. Attract premium paying ideal clients

  2. Manage your time

  3. Make more money

Confidently become the beauty professional you desire to be.


Do the following questions apply to you?


Have you completed beauty school but feel lost and frustrated trying to tap into this crowded industry?

• Have you spent months, perhaps years, trying to figure out how to build momentum in your business?

Are you working too hard for the amount of money you bring home?

• Are you tired of waiting for walk-ins OR getting undesirable clients that no one else wants?

Are you tired of losing clients because they don't have the standards for hair care that you have?

• Are you sick of handing out business cards and fliers and not seeing results from your efforts?

Have you spent big money on “Hype or Gurus” within the beauty industry but found that the information given proved to be useless?


If you answered YES to any of these questions, then The Magnetic Client Attraction Blueprint is

for you.





I’ve been where you are…


25+ years ago when my career as a hairstylist started, I felt like I was walking down a dark path. I had just finished beauty school, but now what???


My instructors had encouraged me all while I was in school, but now they were no longer with me and guiding me along the way


I had a part-time job at Nations Bank making $9,000 a year so I was determined to be a successful stylist.


I had no idea where to start but... I did know a lady at my church who was a hairstylist and I reached out to her. She allowed me to come into her salon to “look” and learn.


That’s right, I had no real hands on learning marketing techniques for getting clients. This plan lasted a couple of weeks but I knew it was a dead-end and I needed more…


I found another salon owner that was willing to teach me the tricks-of-the-trade, thus began my hairstyling career.


The great thing about this salon was that the owner took me under her wing and mentored me throughout the process of becoming a successful stylist.


There were 5 other seasoned stylists that I learned from as well. Long story short, I gained a lot of training at this salon that set the foundation for my career.


The very first week I earned over $600 with no steady clientele following her advice.


This was a ton of money for a young girl just out of beauty school who only made $425 bi-weekly working at the bank.


Within 3 months I was able to quit the bank job and pursue hairstyling full-time.


As the years went on, I saw the need of continuing to take courses as well as having someone mentor me as I grew in the business.


I had several mentors over the years that had expertise in various areas.


However, I discovered there was one area lacking… Business Guidance for attracting a solid clientele of ideal clients.


Sure I had clients, but a lot of them were not the ones I truly enjoyed working with.


I experienced a lot of nickel-and-dimers that did not want to pay my prices.


I never had anyone to sit me down and show me the ropes from the business aspect to get clients that were ideal.


It wasn’t until years later that I learned some important rules about getting "the best clients" that I should have known about all along.


When I learned how to implement the tools i was given it took my business to a whole new level. My income sky rocketed and I finally had clients I loved working with.


I had more time than I ever had before for a spouse, family-time, and YES... VACATIONS!!!


For once I felt like a true business woman.


I knew I had to give back to other stylists who were having the same struggles as I did.


It was time for me to give back those same tools and principles that took me years to learn and now... I offer them to you.


  • No longer play the guessing game for what to do in your business. You will have a proven system that you can begin to implement right away with my instructional blueprint.

  • Finally have the clients that YOU enjoy working with and the potential to earn a 6 figure income to show for it!

  • Have balance in your life for things that are important to you such as family, friends, and personal time.

  • Learn how to schedule vacation time off for yourself without worrying if your clients will leave you for another stylist.


In this course you will get:

  • A step-by-step, guide on how to attract premium paying clients and make more money than you've ever imagine!

  • (5) 1 Hour weekly Live Q&A calls with a mentor who at one time was only making $9,000 a year to having a high-value clientele.

  • A full guide to map out your goals

  • ...And a plan for hitting a six figure income in record time.



The Magnetic Client Attraction Blueprint addresses any issues or blockages that could be hindering you from attracting your ideal clients.


Wouldn't you like to learn the secrets to getting past feeling overwhelmed and intimidated on how to attract high value clients?


How would you feel having access to the formula for earning a great income while working less hours like some of your top influencers in the industry?


It's not hard to become the top earning stylist you are meant to be?


...however, I won't lie


It will take hard work, perseverance, discipline, and consistency.


But... you will no longer be afraid to ask for top dollars for your services. You will quote your premium prices with confidence, while your competition is going the cheap route out of desperation.


You will have everything that you need to become one of the most sought after stylists in your area and beyond.

I include an easy do-it-yourself kit to work on at home assignments


It includes:

• Printable worksheets

• Sample Guides

• Multiple resources to help guide you in your business towards a 6 figure earning potential

• My personal rolodex contact list of professionals that have partnered with me to provide you tips and tricks of the beauty trade for working with only top paying clients.

• Email support the first 2months

• (1) 15 minute laser session call for an emergency situation

• Downloadable Recordings for ALL Q&A calls

• My Personal Success Library List to help keep you focused and motivated


LIVE Q&A calls will be conveniently scheduled every week (catch the replay if you can't make it).


You will receive all of this for an affordable investment of only $297 ($3297 value).


You will have the option of paying in full $297 or using the payment plan option through Klarna online financial services.

  • This program is exclusively offered only to hairstylists and beauty professionals who are ready to take their business to the next level.

  • I will only be allowing a limited amount of spaces for serious individuals at a time, to ensure successful guidance. This entitles you to individualized attention should you need to utilize the email contact.

  • You will be challenged to step out of your comfort zone


It is really up to you to decide if you want to get out of the everyday rat race of scrambling to keep your head above water. Click here to get more info!


This Program is NOT for you if:

  • You are a chronic procrastinator

  • You are not teachable and already know everything

  • You prefer to figure it out on your own

  • You make up excuses as to why you are in a rut, placing blame on the coworker, your parents, your childhood etc... Anything other than looking at the one in the mirror- yourself!


Remember YOU have the Power to change your situation.


So... if you are ready, simply click the "Buy Now" button to get started!



Money Back Guarantee


After trying The Magnetic Client Attraction Blueprint for 30 days, and you find that it just isn't the course for you, you can simply email us within the first 30 days and we'll see how we can satisfy you.


If we cannot you will receive a full refund... no questions asked.

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